Tools/Revenue

MRR Maker

Customers and a price in. Monthly recurring revenue out. No screenshot theater.

This month

$588

MRR

ARR: $7,056
After card fees: $567
Lost if churn holds: $24
More seats to $1k: 9

At this price you still need 193 more paying customers for $10k MRR. Fees use Stripe’s 2.9% + $0.30. Not a forecast.

How this MRR is counted

Monthly recurring revenue is paying customers × monthly price, plus annual contracts spread over twelve months. It is not profit. It is not a tweet. It is the month’s subscription money.

Worked example: 40 people pay $79 a month. That is $3,160 MRR, about $37,920 ARR. At 4% monthly churn you lose about $126 of that if nobody new pays. At $79 a seat you still need 87 more paying customers to reach $10k MRR.

MRR = (monthly seats × price) + (annual seats × annual price ÷ 12). ARR = MRR × 12. Put only people who sent money in the customer box.

FAQ

Questions people get stuck on

What counts as MRR?

Money that is supposed to show up again next month from a subscription. A one-off setup fee is not MRR. A yearly plan counts as the yearly price divided by twelve.

Does this include Stripe fees and tax?

The “after card fees” line uses Stripe’s 2.9% plus $0.30 as a sketch. It is not your tax return. Keep a real sheet for what actually landed.

What if I have usage billing?

Then last month’s usage is not a promise. Use the average of the last three months, or do not call it MRR. Recurring means you can defend the number next month.

Is $1k MRR a real milestone?

It is proof that a specific offer works at a specific price. It is not a company. After that, people who stay matter more than a screenshot.